protection des données avec l'ai

Artificial Intelligence and machine learning for data protection

Data protection, GDPR, sensitive data… These words certainly make you
echo. It is still necessary to measure their importance and the legal obligation to respect them.
The processing and management of your clients’ personal documents represents one of the
your main priorities. Identity cards, passports, banking documents or documents relating to
health must be preserved with the greatest care and attention. It is not
only a legal obligation but also a major asset to present to your

What solutions are available to you? A solution combining efficiency, speed and precision. THE
automatic data hiding, or also called automatic anonymization of
data. By automating your management of your clients’ personal documents, you
you ensure that you meet the requirements of the GDPR but also offer your customers
the guarantee that their personal data will be treated with the greatest care.

This article will introduce you to what automatic masking of sensitive data is, its
how it works but also what are the advantages and reasons to adopt it.

Data masking: yes, but what is it?

Under the GDPR, the general data protection regulation,
Companies are not allowed to collect and use more data than is
absolutely necessary. Some information, such as social security numbers, cannot be
can’t even be stored at all.

A great solution for ensuring GDPR compliance is masking
data. This concerns all of the processes put in place with the aim of masking,
anonymize individuals’ personal data. Sensitive data can be
present on different documents: identity, banking or health documents.

The aim is to protect the data in order to avoid any leaks or embezzlement with these
personal informations. Before proceeding with data anonymization, you must
therefore take stock of the sensitive information necessary for your activity, as well as
those that your organization does not need and therefore should not keep.

The different data hiding techniques

There are several data masking processes, all with the same purpose:
anonymize as much as possible the identification of the individual or the compromise of data.
To give you an idea, here are the two most common methods of hiding

Deletion of data

You can decide to delete some of sensitive customer information
purely and simply. That is to say, delete the data or replace it with a value

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Deletion of data

For example, on this data table, you can decide to delete the
information from the right column, since this information will not be

Data hiding

Another technique consists of obscuring an entire part of the information. For example
highlight these parts with an opaque color block. Thus, the information recorded in
below are unreadable and not stored in your database.

data obfuscation
Sensitive data can be found on different documents, in digital form
or alphabetical

What are the different types of sensitive data?

Sensitive data is therefore present on many documents. They have several

  • Social security number and other medical documents
  • Credit card number, RIB and other documents relating to the banking sector
  • Identity card number and other information relating to the identification of
    the identity of an individual

Your customers entrust you with their personal information to open a bank account,
to submit to a customer knowledge procedure or for example hospitalization.
By processing their information, you will surely become aware of
sensitive data that will not be useful to you. Data that you should therefore not
to safeguard.

Automatic Data Masking: What’s Behind the Technology

Automatic data masking frees your teams from having to manually sort data
information before proceeding with processing. Thanks to optical recognition of
characters, or OCR, you can detect, locate and hide the field in the most convenient way
appropriate for your organization.
Moving to automation allows you to reap several benefits that you will find
listed in the next section.

The benefits of automatic data hiding

  • Beyond GDPR compliance, you will reap several other benefits directly
    related to automation.
  • Faster: With automation, you can be up to 90 times faster
    in the anonymization and masking of your customer data.
  • Less expensive: Due to increased speed and precision, automatic masking
    is a way to save money. Your employees can now
    devote to more productive activities.
  • Increased efficiency: Process more documents more accurately and in less time
    time required thanks to automation. You will be able to enlarge or
    to expand your activity since the most repetitive task is automated.

Now you know more about automatic data masking and all the
benefits this can bring to your business. This easily accessible solution is
easily implementable for any type of business.
However, this transformation is impossible to achieve without the right technology. Take
your time to study the options available in the market and, who knows, you will be able to
start ramping up your business sooner than expected.