conduite du changement en entreprise

The challenges of managing change in business

A functioning business is an environment prone to many changes, particularly due to the constant evolution of the market and its needs. To respond to this constant race for evolution and the needs of the market, which are also constantly evolving, it is imperative for the company to know how to rethink itself regularly, both in terms of its activities and from a skills point of view.
change management
The latter aims to support each transformation of the company in the best possible way. If at the moment « T » you ask yourself the question of opening up what the management of change in business consists of, what are the conditions for having access to it but above all, how to proceed with the changes themselves, its challenges and interests, the rest of this file is likely to interest you.

In short, what is the definition of change management in business?

Change management brings together a whole set of methods, tools and processes integrated within a company. Its objective is to support each stage of transformation, such as for example, the launch of a new range of products, the implementation of new services, international development of the company or even developments in a production chain. .+

What are the key stages of change management?

Although there are many different approaches to understanding change management, the methodological base remains one of the main factors guaranteeing the success of your projects.

The first step is to establish a clear and explicit diagnosis. Bringing together the context and the elements impacted by your development project is an essential step aimed at determining what are the obstacles and possible levers for driving change. You will also need to determine what your strategic priorities are and articulate the needs of all stakeholders directly involved in driving change.

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Before considering the first step of deployment, make sure to surround yourself with representative assets that can support you and help you weigh your overall strategy. This will help you in particular to validate your theory in the face of the reality on the ground and the situations experienced by the different actors concerned.

Communication then comes into play. It will therefore be necessary to ensure that a transparent approach is put forward as well as active communication with stakeholders. This will help you in particular to raise awareness of the importance of the changes underway and change the mindset of your employees accordingly.

To raise awareness among each stakeholder concerned, deploying an approach based on innovative methodologies can quickly prove to pay off. UX, design, tools and animations are all approaches to consider that will save you time (and ultimately, money).

The last step will consist of supporting your workforce and training them. It will mobilize their respective skills and support will be your main mobilizing lever for the future.

From change management to change culture

Generally speaking, anchoring the culture of permanent change within your company is a major challenge, if not a challenge that will allow you to more easily cope with market developments. The liberated enterprise, Sociocracy or Holacracy are popular models that it would be good to study because they will provide your company with self-regulation favorable to this state of mind of the culture of change management.